On-Line Privacy Statement and Privacy Notice
Lakeland Bank ("Lakeland") is committed to safeguarding information about customers and visitors to this website.
Lakeland's On-Line Privacy Statement pertains to information that is collected when you visit or transact business on this website. The Privacy Notice explains Lakeland's policy regarding consumer information applicable to our products and services in general. Consumer visitors and customers using this website may be subject to both the On-Line Privacy Statement and the Privacy Notice.
ON-LINE PRIVACY STATEMENT
Visitors to this website remain anonymous. Lakeland may use standard software to collect information about our visitors, such as:
- Date and time the site was accessed
- IP address (A numeric address given to servers connected to the Internet)
- Web browser used
- City, state and county
Lakeland uses this information to create summary statistics and to determine the level of interest in information available on the site.
Visitors may elect to provide us with personal information via E-mail, online registration forms, or our guest book. This information is used internally, as appropriate, to handle the sender's request. It is not disseminated or sold to other organizations.
Some areas of our Website may use a "cookie" temporarily stored in the visitor's computer memory (RAM) to allow the web server to log the pages you use within the site and to know if you have visited the site before.
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PRIVACY NOTICE
Rev. 3/2012
| FACTS |
WHAT DOES LAKELAND BANK DO WITH YOUR PERSONAL INFORMATION? |
| Why? |
Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some but not all sharing. Federal law also requires us to tell you how we collect, share, and protect your personal information. Please read this notice carefully to understand what we do. |
| What? |
The types of personal information we collect and share depend on the product or service you have with us. This information can include:
- Social Security Number
- Account Balances
- Payment History
|
- Transaction History
- Credit History
- Account Transactions
|
When you are no longer our customer, we continue to share your information as described in this notice. |
| How? |
All financial companies need to share customers' personal information to run their everyday business. In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons Lakeland Bank chooses to share; and whether you can limit this sharing. |
| Reasons we can share your personal information |
Does Lakeland Bank share? |
Can you limit this sharing? |
For our everyday business purposes -
such as to process your transactions, maintain your account(s), respond to court orders and legal investigations, or report to credit bureaus |
Yes |
No |
For our marketing purposes -
to offer our products and services to you |
Yes |
No |
| For joint marketing with other financial companies |
Yes |
No |
For our affiliates’ everyday business purposes -
information about your transactions and experiences |
No |
We don’t share |
For our affiliates’ everyday business purposes -
information about your creditworthiness |
No |
We don’t share |
| For our affiliates to market to you |
No |
We don’t share |
| For nonaffiliates to market to you |
No |
We don’t share |
| Questions? |
Call toll-free 1-866-224-1379 |
| Who we are |
| Who is providing this notice? |
Lakeland Bank and its affiliate Lakeland Preferred Equity Incorporated. |
| What we do |
| How does Lakeland Bank protect my personal information? |
To protect your personal information from unauthorized access and use, we use security measures that comply with federal law. These measures include computer safeguards and secured files and buildings.
We also maintain other physical, electronic and procedural safeguards to protect this information and we limit access to information to those employees for whom access is appropriate. |
| How does Lakeland Bank collect my personal information? |
We collect your personal information, for example, when you
- Open an account
- Apply for a loan
- Make deposit or withdrawals from your account
|
- Provide employment information
- Show your driver’s license
|
We also collect your personal information from others, such as credit bureaus, affiliates, or other companies. |
| Why can’t I limit all sharing? |
Federal law gives you the right to limit only
- sharing for affiliates' everyday business purposes - information about your creditworthiness
- affiliates from using your information to market to you
- sharing for nonaffiliates to market to you
State laws and individual companies may give you additional rights to limit sharing. |
| Definitions |
| Affiliates |
Companies related by common ownership or control. They can be financial and nonfinancial companies.
- Lakeland Bank does not share with our affiliates.
|
| Nonaffiliates |
Companies not related by common ownership or control. They can be financial and nonfinancial companies.
- Lakeland Bank does not share with nonaffiliates so they can market to you.
|
| Joint marketing |
A formal agreement between nonaffiliated financial companies that together market financial products or services to you.
- Our joint marketing partners include a credit card company.
|
Privacy Notice
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